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A startup, VMS Holdings, is developing the medical infrastructure platform ‘OCECARE’.

18 Nov 2024

BMS Holdings is a startup that develops the medical infrastructure platform 'OCECARE'. It was founded in March 2024 by CEO Kim Ji-seok.

"BMS Holdings is a company that creates a safe and healthy working environment for workers for the sustainable maritime industry," said Kim. "We aim to provide services that can increase the driving force of each worker's life, and we are providing the medical infrastructure platform business first."


"We believe that the driving force of life is the essence of a safe and healthy work environment. No matter how good a company's system is, if the workers who use it are not motivated, accidents will inevitably accompany it. That motivation is called 'driving force,' and it is defined as the purpose of life and physical and mental health. Maritime industries such as shipping, shipbuilding, and fishing have a much stronger sense of purpose than any other industry on land. It is an industry where a very high percentage of people come to earn money for their families or for themselves, but the problem is that very few maintain their physical and mental health."


BMS Holdings recognizes the importance of the maritime industry and provides a more productive maritime lifestyle for the sustainability of the industry. With a mission to maintain the physical and mental health of workers and increase their life drive, the company operates lifestyle improvement services.

The company's flagship item is the medical infrastructure platform 'OCECARE'. "Compared to land-based industries, most offshore industries are located far from cities, making it very difficult to access medical infrastructure. This makes it difficult to deal with acute illnesses or accidents. The high number of shifts is physically demanding and small symptoms are often not treated quickly enough, leading to illnesses. We decided that a simple medical service could not solve the problem, because not only does all medical treatment need to be operated non-face-to-face, but there are also practical problems such as lack of medicines and lack of hygiene in industrial environments, so we planned a platform that includes infrastructure."


OCECARE specializes in the maritime industry. Since the maritime industry is a global industry, international law is the most important, and according to this international law, most industries have a space named 'hospital'. BMS Holdings began supplying OCECARE by improving the medical environment of the hospital.

"After the medical environment was improved, workers can access medical services through the OCECARE mobile application. We operate an AI chatbot that can check health status in 3 minutes in maritime environments where medical access is lacking 24/7. A maritime-specialized nurse, who has been trained by us to understand the specifics of the maritime industry, quickly checks the symptoms, patient condition, and advises on medical treatment."


"It is a secondary verification of the primary information received from the AI chatbot, providing customers with the need for medical treatment and doctors with the efficiency of medical treatment," said Kim.

"OCECARE is a medical infrastructure platform specialized in the maritime industry, so it is the platform that best reflects the specificity of the maritime industry. There are only three services in the world that focus on disease prevention and early active treatment, and VMS Holdings is the first company to improve the infrastructure and provide medical services based on it."

VMS Holdings has strengthened data security by introducing blockchain technology to ensure that data can never be tampered with and cannot be identified. "We have created an environment where data can be utilized, so users can manage their personal health data with peace of mind without the risk of hacking," said Kim.

"From a company's point of view, in terms of improving infrastructure, there is no room for international inspection, certification, or evaluation problems. We also provide an infrastructure management system, so it's easy to manage, and best of all, it's a third cheaper to subscribe to OCECARE than it would be to introduce and manage the infrastructure yourself. We also take care of the management responsibility, so it's a platform for companies to increase the welfare of their workers while increasing their operational efficiency and assets."


By Jinho Lee jinho2323@hankyung.com

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